‘Honest mistake:’ RCMP says B.C. cannabis shop can keep image of legendary Mountie

Sam Steele wearing military, not RCMP uniform in image depicted in Jimmy’s Cannabis window

‘Honest mistake:’ RCMP says B.C. cannabis shop can keep image of legendary Mountie

The RCMP say they “stand corrected” and Cranbrook business Jimmy’s Cannabis will not have to remove an image of legendary lawman Sam Steele displayed in one of their windows after all, after the RCMP consulted further with their historian, who informed them he is not wearing an RCMP uniform in the image.

BACKGROUND: RCMP asks new cannabis shop to remove image of Sam Steele

It’s been a high-profile week for Jimmy’s Cannabis Shop considering the store just opened its doors last Wednesday, with news that the store had been asked by the RCMP to take the photo of Sam Steele down due to copyright infringement making headlines nation wide.

Cannabis stores are mandated to have opaque window coverings to prevent onlookers from seeing in and owner Jeff Weaver opted to go with historical images for his stores instead of “uninviting” glazed glass or something along those lines.

Weaver originally agreed to take the photo down in the verbal conversation with a local officer, but after consulting a historian, he learned that the image of Steele he chose shows him wearing not a RCMP uniform but a military one.

“We are elated,” Weaver told the Townsman. “This is fantastic news that we are not impinging upon any trademark issues with the RCMP and we hope that Sam Steele the man will be the thing that’s celebrated from here on out.”

Today Cpl. Caroline Duval from RCMP media relations in Ottawa provided a statement confirming that Steele is in fact wearing a military uniform depicted on the window.

“The RCMP stands corrected on the statement that Sam Steele is wearing the uniform of the North West Mounted Police in the image used by the cannabis store. We had further discussions with our historian, who informed and corrected us on:

Superintendent Samuel Benfield Steele, Reg. No. 1 (O.40) was struck off the strength of the North-West Mounted Police on January 3, 1903.

The photograph of Sam Steele, from which the disputed image is derived, is from the portrait published in the frontispiece of Sam Steele’s autobiography “Forty Years in Canada” written in 1914 but due the outbreak of the First World War in August 1914, was not published until 1915.”

The RCMP statement explains that in 1914, Colonel Steele was the Officer in Command of Military District 10 in Winnipeg, MB. In the photo Weaver picked for his store Steele is wearing the uniform of a full Colonel in the Canadian Militia.

In the statement Duval said that the RCMP wishes to remind the public that “notwithstanding the correction and honest mistake, the name and image of the RCMP are protected under the intellectual property laws of Canada and requires prior authorization before any business or enterprise can use it.

Meaning that if Steele was depicted in RCMP regalia in the photo, Weaver would have had to officially request permission to use it, and had the request been denied, he would have had to remove it.



paul.rodgers@cranbrooktownsman.com

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

April 2020 to March 2021 was the second wettest year on record since at least 1969, according to Environment Canada. (Ben Bogstie/Terrace Standard)
VIDEO: Terrace records wettest spell in over a half-century

Terrace saw close to 1,500 millimetres of precipitation between April 2020 and March 2021

Terrace fire department responded to a call from Skeena Saw Mills at the early hours of Friday morning. (Binny Paul/ Terrace Standard)
UPDATE: Fire crews respond to early morning incident at Skeena Sawmills

No injuries were reported as mill workers immediately alerted the fire department after seeing smoke

Terrace Tim Hortons on Keith Ave. experienced a fire during the morning of April 4, 2021. (Ben Bogstie/Terrace Standard)
Nature of Tim Hortons fire made it difficult to detect: Deputy fire chief

Fire likely burned undetected inside a wall, resulting in extensive damage

Restaurant patrons enjoy the weather on a patio in Vancouver, B.C., Monday, April 5, 2021. The province has suspended indoor dining at restaurants and pubs until at least April 19 in B.C. due to a spike in COVID-19 numbers. THE CANADIAN PRESS/Jonathan Hayward
B.C. sets new COVID-19 daily record with 1,293 cases Thursday

New order allows workplace closures when infections found

Jennifer Kuehne is the Terrace Skating Club's director of skating and a certified coach. (Ben Bogstie/Terrace Standard)
Skeena Voices | Skating through life

Jennifer Kuehne is moving to Vernon after years of dedication to the Terrace Skating Club

B.C. Health Minister Adrian Dix and Premier John Horgan describe vaccine rollout at the legislature, March 29, 2021. (B.C. government)
1,262 more COVID-19 infections in B.C. Friday, 9,574 active cases

Province’s mass vaccination reaches one million people

University of Victoria rowing coach Barney Williams at the University of Victoria in Victoria, B.C. THE CANADIAN PRESS/Chad Hipolito
UVic, women’s rowing coach deny former athlete’s allegation of verbal abuse

Lily Copeland alleges coach Barney Williams would stand close to her and speak aggressively in the sauna

Buckingham Palace officials say Prince Philip, the husband of Queen Elizabeth II, has died. THE CANADIAN PRESS/AP/Alastair Grant
Flags drop, bells toll as Canadians remember special relationship with Prince Philip

‘He was often portrayed as a brisk or brusque, rough character… but it’s that other side of him, the caring individual who spent time with people and asked questions and showed compassion’

Librarian Katie Burns with the Fraser Valley Regional Libraries poses for a photo in Chilliwack on June 18, 2019. Monday, April 12, 2021 is Library Workers’ Day. (Jenna Hauck/ Chilliwack Progress file)
Unofficial holidays: Here’s what people are celebrating for the week of April 11 to 17

Library Workers Day, That Sucks! Day, and Wear Your Pyjamas to Work Day are all coming up this week

Robinson Russ, 37, was fatally stabbed on April 4, according to a statement from police. THE CANADIAN PRESS/Darryl Dyck
Vancouver police name victim following city’s fourth homicide of 2021

Robinson Russ, 37, was fatally stabbed Sunday in the Downtown Eastside

A man wears a face mask past the emergency department of the Vancouver General Hospital. (THE CANADIAN PRESS/Jonathan Hayward)
Calls for stricter action in B.C. as COVID-19 variants projected to climb

Jens von Bergmann says the province has taken a ‘wait and see’ approach when early action is needed

Vancouver’s park board general manager issued a new order Friday restricting tents and other temporary structures from being set up in Strathcona Park after April 30, 2021. THE CANADIAN PRESS/Jonathan Hayward
Vancouver park board issues order to restrict tents in Strathcona Park

The order issued Friday restricted tents and other temporary structures from being set up after April 30

Vancouver Canucks general manager Jim Benning says the players who’ve tested positive for COVID-19 are recovering and the team still intends to play a 56-game season. THE CANADIAN PRESS/Darryl Dyck
Canucks players ‘mostly on the other side’ of COVID outbreak: general manager

The athletes have had a “whole range” of COVID-19 symptoms, said team physician Dr. Jim Bovard, but no one has needed to be hospitalized

Most Read